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New open POS payments platform to hit the marketplace

10/24/2017
A new payment platform could change the way retailers manage their point-of-sale customer engagement and operations.

AEVI and Vantiv are teaming up to deliver an open application platform within Vantiv’s SmartPay Series of hardware devices. The platform is called the first payment solution in the United States to provide the security of next-generation smart terminals, and the flexibility of a rich, Android-based application marketplace.

As the first open marketplace solution that runs on multiple third-party hardware platforms, the SmartPay Series marketplace enables Vantiv’s channel partners and merchants to deliver tailored, value-added solutions that enhance the checkout experience, payroll management, loyalty programs and more, across different verticals. This flexibility will also benefit small and medium-sized retailers to increase the functionality and versatility they need to more efficiently run and grow their business.

“By offering more choice through an open application platform, we can drive a simpler, smart terminal solution to help our partners and merchants win in the market,” said Scott DeAngelo, senior VP, product at Vantiv. “With this solution, we are placing our partners and merchants ahead of the curve — whether it’s through core software applications that address specific POS needs, growing revenue through loyalty and analytics tools, or protecting their bottom line with inventory and labor management tools.”

AEVI’s Marketplace will be available to channel partners as a plug-and-play solution for merchants, backed by Vantiv’s payment expertise and scale.

“We are very excited to partner with Vantiv to launch our open ecosystem for the North American market,” said Mike Camerling, director marketplace at AEVI. “Our mission is to provide acquirers with their own marketplaces making available their unique combination of business apps to deliver unprecedented value to merchants. By enabling third-party devices, we can initiate a new era of payments and business services in the US, based on even more choice and flexibility.”

The Vantiv/AEVI SmartPay marketplace solution will debut in select markets during the first quarter of 2018.
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