Kroger in mobile payment partnership
The Kroger Co. is redesigning its grocery payment experience to enable seamless transactions.
Kroger is teaming up with Chase Pay, the digital engagement wallet from JPMorgan Chase & Co., to offer mobile payments. The initiative will kick off in select retail markets and e-commerce programs in 2018.
Kroger's payment solutions are a part of the company's "Restock Kroger Plan." One of the key strategic drivers is to expand partnerships to create customer value, which includes Kroger forming alliances to accelerate digital and e-commerce platforms.
"Technology is transforming our customers' experiences and greatly influencing how we are reimagining the store of the future," said Chris Hjelm, Kroger's CIO. "Mobile wallets enable a more seamless shopping experience for our customers and at the same time, can help us drive cost out of our business."
Through the partnership, Chase's 65 million customers will have an opportunity to use Chase Pay at Kroger for online and in-lane purchases.