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HRC Advisory names Farla Efros president


Chicago -- HRC Advisory, a strategic retail advisory firm and unit of Hilco Global, announced that it has promoted Farla Efros, an accomplished retailing and merchandising strategist, to the position of president. She will continue to report to Antony Karabus, CEO of HRC Advisory.

Prior to being named president of HRC, Efros was the firm’s executive VP/COO. Previously, she served as executive VP and chief merchandising officer at Office Depot, where she was selected by the CEO to transform merchandising operations through the development and implementation of a new merchandising strategy.

Under the leadership of Karabus and Efros, HRC Advisory has experienced record growth since 2013, doubling in size in the past year.

“Farla’s promotion to president is a direct result of her demonstrated leadership and success, both in helping HRC to deliver highly effective retail strategies to our clients, and in building the capabilities of our team,” said Karabus. “Farla’s focus on our clients’ success is a true differentiator in fulfilling HRC’s mission to help leading retailers develop and implement strategic and operational changes to maximize shareholder and financial value. And she has done a great job in developing our talented team to sustain and enhance HRC’s growth.”

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