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Former Intermix, Ann Taylor exec named CEO of The Frye Company


New York -- Global Brands Group has named former Ann Taylor and May Company executive Adrienne Lazarus as CEO of The Frye Company, one of the holding company’s premier brands.

Lazarus was president of upscale fashion retailer Intermix from 2009 until its acquisition by Gap Inc. in 2013. Prior to Intermix, she held several executive positions with Ann Taylor, where she was president of the Ann Taylor brand and earlier was instrumental in launching Ann Taylor Loft and growing it to more than 500 locations. She began her career with May Department Stores.

The 150-year-old Frye brand operates four flagship stores, with locations in New York City’s Soho neighborhood, Boston, Georgetown and Chicago, as well as an online sales platform.

Frye has crafted a rich heritage and strong reputation for producing quality leather products with broad appeal to both fashion-conscious consumers attracted by its vintage classic styling as well as those seeking durability and quality.

“We are excited to welcome proven retail leader Adrienne Lazarus as Frye’s new CEO. Frye is one of the most important brands in our portfolio, and under her powerful leadership, will be positioned to continue its growth as a global lifestyle brand,” said Bruce Rockowitz, CEO and vice chairman of Global Brands.

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