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Finish Line appoints digital chief

11/18/2011

Indianapolis -- The Finish Line announced that Chris Ladd will join the company Nov. 21 as executive VP, chief digital officer. Ladd’s responsibilities will include providing vision, leadership and strategy to develop and implement initiatives across the enterprise including digital and mobile commerce, social media and other key components of the multichannel experience.



He comes to Finish Line from Lululemon, a 150-store specialty retailer of yoga-inspired athletic apparel, where he served as senior VP, Global Ecommerce.

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