7-Eleven Mexico selects Oracle retail platform to support growth

Redwood Shores, Calif. -- 7-Eleven Mexico has selected Oracle Retail Merchandising to create a platform for improving retail operations and driving growth across its 1,400 stores throughout the country.



“We will use Oracle Retail to better serve the changing needs of our convenience customers by offering the best assortment by store and fresher products every day. Also to establish best practices and create a platform for growth,” said Eduardo Trujillo, business transformation director, 7-Eleven Mexico. “We have operational data from across the business. Oracle will help us to gain insight from that data and shape our merchandising and inventory strategies accordingly.”



7-Eleven Mexico will use the Oracle Retail Merchandising suite of applications to leverage operational data, establish best practices throughout its retail operations and help develop new merchandising and inventory strategies.



The Oracle solution is designed to help retailers determine the inventory requirements at the item and location level, which results in an inventory replenishment that optimizes the supply across all locations.