VF completes acquisition of lucy brand

GREENSBORO, N.C. VF Corp. announced today that it has completed its previously announced acquisition of lucy activewear inc.

"We are delighted to welcome lucy's 680 associates to VF," said Mackey McDonald, chairman and ceo. "The lucy brand is healthy and growing, with a rapidly expanding base of stores. We look forward to working with lucy's talented management team as they continue to execute the brand's exciting growth strategy."

As previously indicated, Mike Edwards, current ceo, and his team will continue to lead the business from lucy's headquarters in Portland, Ore. "With VF's extensive resources, lucy can take its customer experience to a new level in innovative product offerings, additional stores and outstanding customer service," commented Edwards.