Verge helps Alco connect with customers

HENDERSON, N.C.— Alco has launched a branded smartphone app powered by Verge Connect. With Verge Connect, Alco customers can select the types of deals and coupons they receive, as well as filter by services offered at all 23 store locations across North and South Carolina. The ALCO branded app also features mapping and customer interaction capabilities via social media and direct feedback.

"We’re excited about the Alco smart phone app and the opportunities Verge’s technology presents for enhancing our customer experience and supporting the growth of our brand,” said Ron Lattimer, Alco operations manager.

Carson Kuehne, Verge Retail chief innovations officer, said, "We’re pleased to work with ALCO and help them succeed with their mobile initiatives. With Verge Connect, we’ve leveled the playing field by enabling c-store chains, no matter the size, to compete for mobile customers and profit from a rapidly growing market segment."