Unilever and Sam's Club team up for dads

Unilever is trying to grow sales of men’s skin care products by targeting fathers with innovative workshops at Sam’s Club.

Dove Men+Care and Family First's national nonprofit fatherhood program, All Pro Dad, will present All Pro Dad in-Club interactive workshops at 60 Sam's Clubs in the Top 30 markets across the country on Jan. 17.

These workshops will showcase special ways for fathers and kids to connect with "Kid Time Coupons" and "10 Ways to Be an All Pro Dad Trading Cards." A complete list of participating Sam's Club locations can we viewed online at www.allprodad.com/dove.

Darrin Gray, director of partnerships at Family First and All Pro Dad, said: "Dads are so awesome! That's why we are thrilled to partner with Dove Men+Care and Sam's Club. Together, we will celebrate dads for being champions to their kids."

All Pro Dad, a national nonprofit, has successfully served millions of fathers for more than 17 years by providing special resources for fathers and positioning fatherhood as a top national priority.

Sam's Club operates 645 warehouses all over the world.