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Under Armour shakeup

5/4/2016

Under Armour is losing two key members of its executive team.



Chief merchandising officer Henry Stafford and chief digital officer Robin Thurston are both stepping down from their positions in July. No reason was given for their departures.



Stafford joined Under Armour in 2010 as the apparel team lead. He will be succeeded on an interim basis by Kip Fulks, who most recently served as Under Armour’s chief marketing officer.



Thurston joined Under Armour in 2013 after it acquired fitness technology company MapMyFitness, which he co-founded.



Michael Lee will assume the responsibilities of chief digital officer. Lee previously served as senior VP, North America Digital, overseeing digital product strategy for Under Armour Connected Fitness.


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