TREND TRACKER: Blu-ray sales

Blu-ray player sales worldwide will account for just 5% of total sales in 2008, according to a U.K.-based research firm. Understanding & Solutions estimates Blu-ray will generate shipments of 5 million of the 100 million players expecting to ship worldwide this year. The report stated that, “Blu-Ray is at an early stage and will add value and drive DVD market renewal rather than make a big dent in overall growth.”