Toys'R'Us launches $1-$2-$3 Fun! shops

WAYNE, N.J. Toys"R"Us has introduced $1-$2-$3 Fun! feature shops in the front of its stores nationwide. Each shop features approximately 100 items for $1, $2 or $3 with themes such as dinosaurs, games and fun toys, princess dress up, musical instruments, art supplies and party favors.

"At Toys"R"Us, kids are a big deal, and in addition to special values and promotions on affordable fun throughout the year, we offer the broadest assortment of toys and games to fit every budget. This shop is a natural extension of that assortment," said Karen Dodge, SVP, chief merchandising officer for Toys"R"Us, U.S. "We believe parents will appreciate the exceptional values found in our $1-$2-$3 Fun! shops, and kids will delight in the unique collection of great playthings."

Products in the $1-$2-$3 Fun! include stickers, puzzles, key chains and costume jewelry.