This is Kohl’s recipe for ‘customer happiness’

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This is Kohl’s recipe for ‘customer happiness’

By CSA Staff - 10/30/2018
In addition to navigating pressures caused by wage increases and tariff impacts, Kohl’s is equally committed to keeping its customers satisfied.

That said, the company remains focused on two key priorities: driving sales and traffic, as well as operational excellence, according to CNBC.

Kohl's CEO Michelle Gass told CNBC on Tuesday that “It really does start with that customer and ensuring that we're priced appropriately and competitively. We have our teams all focused on ways to work differently so we can extract costs that are less productive and reinvest them in the business.”

This recipe requires the company to pursue some “long-term” initiatives, such as technology, and mitigate shorter-term issues, like increasing wages, the report added.

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