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Survey: Retailers will love Valentine’s spending

2/3/2015

Austin, Texas – Retailers should love the latest predictions for consumer spending on the upcoming Valentine’s Day holiday. According to a recent survey of about 1,000 U.S. adults by digital offers destination RetailMeNot, those surveyed who are in relationships are planning to spend an average of $148 on their significant other, up 30% from $114 in 2014.



Within this group, men plan on spending almost triple the amount that women plan to spend ($213 compared to $85). Similar to 2014, those who are in a relationship will most likely treat their significant other to a meal (20%), give them a card (16%), jewelry (11%), tickets (10%), flowers (10%) or electronics (9%).


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