Survey: Consumers seek Black Friday deals
Beloit, Wis. -- When asked which Cyber Monday offers they will take advantage of, 70% of consumers said deals. In addition, a new survey from FatWallet.com shows that 42% said coupons, 31% said cash back, 51% said storewide discounts and 68% said free shipping.
When asked what time they will shop for Cyber Monday deals, one in four will start shopping Sunday and one in three during Cyber Week (following Monday), while two in three said they will do the majority of their Cyber Monday shopping at home.
Items Cyber Monday shoppers want most:
• 49% for apparel
• 36% for consumer electronics
• 34% for toys and video games
• 33% for books, movies or music
• 24% for home items
• 14% for mobile devices
When asked what time they will shop for Cyber Monday deals, one in four will start shopping Sunday and one in three during Cyber Week (following Monday), while two in three said they will do the majority of their Cyber Monday shopping at home.
Items Cyber Monday shoppers want most:
• 49% for apparel
• 36% for consumer electronics
• 34% for toys and video games
• 33% for books, movies or music
• 24% for home items
• 14% for mobile devices