Survey: Consumers love iPhone, Apple and retail

Mountain View, Calif. – Move over mom, baseball and apple pie. The new three things everyone loves are iPhone, Apple and retail.



According to a new survey of global English-speaking consumers in 84 countries, the “NetBase Brand Passion Report,” iPhone is the most-loved brand in the world. Apple comes in at number three. And retail and Apple dominate the rest of the top 10 brands, which are Etsy (4th), iPad (5th), MacBook Air (6th), Starbucks (7th), Chipotle (9th) and McDonald’s (10th).



In total, 33 retailers made the list of the 100 most-loved brands, making retail the most-loved industry by a wide margin. Automotive came in second with 13 brands.