Study: Barnes & Noble top bookseller
NEW YORK According to the 2008 EquiTrend Brand Study by Harris Interactive, for the fifth year in a row, Barnes & Noble is the nation’s top bookselling brand.
Barnes & Noble is also number-one in overall quality among the nation’s bookstores measured. The study is based on individual responses from more than 20,000 U.S. consumers who were interviewed for this highly respected annual survey.
“The Barnes & Noble brand signifies the top bookselling experience to customers,” said Steve Riggio, ceo of Barnes & Noble. “People expect and receive premier quality and service from browsing and shopping Barnes & Noble stores, relaxing in our cafes, and attending our many community literary events.”