Stuart Weitzman adds e-commerce officer to exec team
Stuart Weitzman has named Monica Schwartz as chief global digital and e-commerce officer. She will report directly to CEO Wayne Kulkin and will be based out of the company's international headquarters in New York.
In this newly created position, Schwartz will oversee all aspects of global e-commerce and digital strategies for the stuartweitzman.com platforms in the United States, Canada, Europe and Hong Kong, as well as the soon-to-be-launched e-commerce site in China.
Schwartz has more than 15 years of experience and digital knowledge in the luxury retail and technology sectors, having previously built and led the e-commerce team at David Yurman. Prior to David Yurman, Schwartz was at eBay, where she was responsible for the strategy and launch of the Flash Sales Platform.
"The number one priority for our organization is to expand all of our e-commerce platforms globally with a universal synergy of our core retail values — outstanding customer service and innovation — ensuring our customers' digital Stuart Weitzman experience is uniform throughout, regardless of the country from which they visit our online boutique," said Kulkin. "We realize it takes an exceptional world-class talent who understands not only our technological needs but also what excites the public and would deliver an unexpected experiential online environment."
"I look forward to joining the team and building a personalized global omnichannel experience for our customers further expanding the Stuart Weitzman brand online," said Schwartz.
Stuart Weitzman, a global leader in designer footwear, operates 44 retail stores across the United States, including New York, Beverly Hills, Chicago, Boston and Las Vegas. The company also has 62 international stores, 14 international shop-in-shops, and e-commerce sites in the United States, Canada, Europe and Hong Kong. Stuart Weitzman footwear and accessories are sold in more than 70 countries.