Stella McCartney launches kids line

LONDON Stella McCartney has launched her first kids' collection today with a capsule collection for holiday 2010.

According to a company press release, the line will be sold mainly through the website www.stellamccartneykids.com and will be available to ship in up to 200 countries.

Stella McCartney comments: "I wanted this first collection to include basic pieces that are comfortable and that address a child's needs, without sacrificing the fun and carefree elements."

The collection will range in price from $20 for a baby's t-shirt to $155 for a coat.