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Sharper Image to launch home goods line

1/6/2009

NEW YORK The Sharper Image announced it has signed a five-year licensing agreement with London Luxury, a leading manufacturer of innovative home textiles. The strategic agreement covers the use of The Sharper Image brand and trademarks across a broad range of categories including bedding and bath products.

"What makes partnering with London Luxury so exciting for us is their dedication and ability to introduce beautifully crafted, innovative products into the bedding and bath market," said Federico de Bellegarde, VP of licensing at The Sharper Image. "In today's economy, we know consumers are looking for solutions that not only deliver on superior quality, but also provide enhanced value. London Luxury has proven time and again that they can do just that, which is why we have chosen to partner with them. This strategic partnership allows us to offer highly innovative bedding and bath products across a number of retail channels."

The agreement permits London Luxury to manufacture and distribute The Sharper Image products to a broad spectrum of premium retailers in the department, specialty and club channels, as well as other select retail outlets throughout the United States, Canada and Mexico. The retail rollout of The Sharper Image bedding and bath lines is scheduled for the second half of 2009.

London Luxury will introduce its first collection of The Sharper Image licensed products at the New York Home Fashions Market Week from March 9 to 13.

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