Sears.com launches mobile commerce site

HOFFMAN ESTATES, Ill. Sears.com has launched Sears2go -- a mobile commerce Web site. Sears2go, which enables customers to find and buy select Sears.com merchandise from their mobile phone, is the first on-the-go technology offered by a US retailer ; pairing mobile commerce with Sears' best in class in-store pickup.

"In Sears' continued effort to innovate and serve our customers as they adopt new technologies, Sears2go makes it easier than ever to cut out the holiday shopping hassles and shop from the convenience of your mobile phone," said Ravi Acharya, director of e-commerce at Sears Holdings. "More and more customers are using their mobile phones to shop online and Sears2go is completely geared for mobile devices with an emphasis on speed, usability and security. So, whether you're stuck on the commuter train or waiting for your child's holiday concert to begin, you can get your shopping done - ultimately leaving more time for you!"

Sears2go lets customers select products from a wide variety of categories, including apparel, electronics and computers, fitness and sports, jewelry, tools, toys and games with home delivery or in store pickup.

After purchasing an item on Sears2go, shoppers picking up their order in store will receive a text message alert when their merchandise is ready for pick-up.