Sears taps Teradata for database analytics expansion

Hoffman Estates, Ill. -- Teradata, the analytic data solutions company, announced that Sears Holdings has upgrades its existing Teradata analytic environment with the Teradata Active Enterprise Data Warehouse Platform 6690, which leverages both SSD and HDD storage.



Sears has also added the new Teradata ADW Private Cloud with Elastic Performance on Demand for on-demand business analytics.

"The new Teradata multi-petabyte big-data platform will help Sears lead customer based innovation through integrated retail and support our membership program, Shop Your Way Rewards,” said Oliver Ratzesberger, VP information analytics and innovation at Sears Holdings. "By combining previously separated databases and data marts onto a single virtualized big data platform we eliminate the need to maintain multiple copies and data feeds, thereby reducing time to market as well as TCO."