Safeway CMO joins Whirlpool board

Whirlpool has appointed Diane Dietz, executive VP and chief marketing officer of Safeway, to its board of directors, effective immediately.

"Diane Dietz's history of leadership in the consumer products industry makes her an outstanding addition to our board," said Jeff Fettig, Whirlpool chairman and CEO. "We know her breadth of experience in driving sales and building successful brands will be invaluable to our board of directors and Whirlpool Corporation."

Dietz, 46, has served as executive VP and chief marketing officer of Safeway since 2008, where she oversees the company's marketing, merchandising, manufacturing and distribution organizations. She joined Safeway from The Procter and Gamble Co.

Dietz holds a bachelor's degree in Marketing and Economics from Northern Illinois University.