Rite Aid names first 'Fill Up & Fuel Up' winners
CAMP HILL, Pa. Rite Aid has announced the first three winners in its “Fill Up & Fuel Up” program running through Jan. 10, 2009. They are the first of 31 prize winners to be chosen in a chainwide weekly drawing to receive a Gas Gift Card totaling $2,600, good at any gas station.
Customers redeeming a “Fill Up & Fuel Up” coupon available in Rite Aid weekly circulars and other advertising and promotions materials receive a $30 Rite Aid gift card immediately for transferring a prescription. They continue to be eligible for weekly drawings for a year’s worth of free gas through Jan. 10, 2009, as long as their transferred prescriptions stay with Rite Aid. Every prescription transferred with a coupon gives the customer another chance to win.
"People have to make choices about spending, and in some cases because of the cost of gas it's starting to impact their spending on prescriptions," said John Learish, Rite Aid senior vp of marketing, who came up with the idea of the company's gas promotion. "We're in the healthcare business, and if we can give them [customers] a way to ease the burden of the cost of gas, that allows them to take care of themselves and maintain a healthy lifestyle."
This sweepstakes is available in all states in which Rite Aid operates, except New York and New Jersey because of state law. The offer is only valid on prescriptions not previously filled at or transferred from other Rite Aid locations. Certain other exceptions apply. Information on the sweepstakes is available in the Rite Aid weekly circulars or by asking Rite Aid pharmacists. Details also are available at www.RiteAid.com.