Report: Neiman Marcus gives dressing room perspective

Dallas —Neiman Marcus Group is giving customers a unique perspective in the dressing room. According to VentureBeat, three Neiman Marcus stores in Dallas, San Francisco and Walnut Creek, California are piloting the MemoryMirror solution from Palo Alto-based startup Memomi.

MemoryMirror offers a six-foot mirror equipped with an Intel RealSense camera that gives the customer a realistic view of their digital image, which it then dresses in a variety of digital styles and colors. Customers can move their angle in front of the mirror to obtain different viewpoints of how their imae looks.

The mirror also records a video of the digital try-on session which the shopper can review at home.