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Report: Neiman Marcus gives dressing room perspective

8/20/2015

Dallas —Neiman Marcus Group is giving customers a unique perspective in the dressing room. According to VentureBeat, three Neiman Marcus stores in Dallas, San Francisco and Walnut Creek, California are piloting the MemoryMirror solution from Palo Alto-based startup Memomi.


MemoryMirror offers a six-foot mirror equipped with an Intel RealSense camera that gives the customer a realistic view of their digital image, which it then dresses in a variety of digital styles and colors. Customers can move their angle in front of the mirror to obtain different viewpoints of how their imae looks.


The mirror also records a video of the digital try-on session which the shopper can review at home.


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