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Report: Friendly’s CEO looks to expand brand


New York City The new CEO of Friendly’s Ice Cream Corp., Harsha Agadi, wants to expand the 75-year-old brand, according to a report in the Boston Herald. His plans include domestic and overseas expansion for Friendly’s restaurants.

The chain currently operates 502 restaurants in 16 states. Agadi plans to update the restaurants and to expand the new Friendly’s Express quick-service concept - which debuted last August and now includes four restaurants -- to 100 locations by 2015.

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