Report: Amazon beat out six other suitors for Whole Foods Market

As it turns out, there was lots of interest in Whole Foods Market.



The retailer was fielding other potential deals, including approaches by four private equity firms and two unnamed companies identified only as "Company X" and "Company Y," when Amazon made its move, CNBC reported.



According to the report, Amazon initially offered to acquire Whole Foods for $41 per share, less than the grocer was looking for. Amazon came back with a "best and final offer" of $42 per share, which Whole Foods accepted.



"Meeting on May 30 to discuss their options, Whole Foods directors were told by their financial advisors at Evercore that Amazon's price likely exceeded what a private equity buyer could pay," the report stated.



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