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Ralph Lauren goes high-tech with LA flagship

10/4/2016

Ralph Lauren has added some high-tech flourishes to its redesigned flagship on Rodeo Drive in Beverly Hills, Calif.



The 22,000-sq.-ft. store has an interactive handbag salon that allows shoppers to customize handbags — with options on monogramming, color and hardware — before the bag is actually produced, the Los Angeles Times reported.



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