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Publix to donate up to $40K to Sustainable Fisheries Partnership

4/18/2011

LAKELAND, Fla. -- In recognition of Earth Day, Publix Super Markets announced that it will donate 50 cents per lb., (up to $40,000), to Sustainable Fisheries Partnership when customers purchase any wild domestic shrimp between April 17 to 27.


According to the company, the Publix donation would assist SFP in providing fisheries along the Gulf with the resources and tools needed to operate in a more sustainable manner.


“As a retailer passionately committed to eco-savvy practices, our support of SFP speaks directly to our sustainable philosophy of meeting today’s demands without compromising what’s essential for tomorrow,” said Maria Brous, Publix media and community relations director. “We are uniquely positioned to share information with our customers to enrich the quality of life for our communities and aquatic ecosystems, all while doing our part to preserve and conserve.”

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