Predictix names head of Europe, Middle East and Africa sales

ATLANTA— Retail merchandising solutions provider, Predictix, has named Tom Fischer managing director for Europe, Middle East and Africa. Fischer will be responsible for managing Predictix’ EMEA sales, client implementation and support activities in a growing international business.

Fischer brings more than 25 years experience in business application software to Predictix’ European business, with experience ranging from start-ups to major corporations. With a strong background in retail technology, Fischer most recently served as CEO of Prologic plc, a provider of ERP solutions for fashion retailers, where he completed a restructuring and sale of the company. Prior to Prologic, Fischer was Divisional Manager of SAP’s U.K. Retail business, notably growing software license revenues during the recession. Fischer has previously served as VP EMEA at Pay By Touch, a biometric payment start-up and as VP Northern Europe at Retek, Inc., prior to and after its initial public offering.

“We are pleased to welcome Tom to the Predictix team,” said John Simon, CEO of Predictix. “We are confident Tom’s leadership experience and extensive success working with global companies in EMEA will enable us to deliver on our objectives of serving the needs of our existing customers and growing our global presence.”