Pizza Hut plans interactive tables
Plano, Texas – Pizza Hut is planning to pilot interactive tables that allow customers to design their pizzas using a touch-screen table surface that graphically displays different menu options like a tablet. In a short online video, Pizza Hut shows a couple interacting with a tabletop to pick their pizza’s size and ingredients.
The video, which has no dialogue and minimal descriptive text, also shows the couple placing their smartphones on the tabletop, presumably for automatic payment as well as other personalization features. The text accompanying the video says the tabletop “could be the future of the dine-in ordering experience.” The video was made by Chaotic Moon Studios, but no IT vendor is mentioned.