PetSmart 'pur'fects Martha Stewart line with cat products

PHOENIX — PetSmart has the announced the launch of a new collection from Martha Stewart Pets.The collection features innovative, cat-friendly feeding bowls and mats, a well-designed bed and a range of fun, stimulating toys made exclusively for PetSmart stores and PetSmart.com, the company reported.

“My family of pets includes five wonderful cats, so I know what products are useful to keep our feline friends comfortable and content,” Martha Stewart, Founder of MSLO said. “I’m very happy to be extending our Martha Stewart Pets offering to include a line of attractive, practical, high-quality and affordable products designed especially for cats.”

Martha Stewart Pets products for cats began arriving at PetSmart stores in July with products being added through October. The introduction of Martha Stewart Pets products for cats follows the launch of the line’s dog products in 2010, also available exclusively at PetSmart stores and www.PetSmart.com.

Items in the collection include 3-piece bowl sets, silicone mats, can cover, food scoop, food jar, 2-in-1 bed and several toys.

“Our pet parents appreciate the innovation and style of the Martha Stewart Pets products for dogs launched in 2010,” said Gayle Franger, vice president of merchandise marketing for PetSmart. “Our pet parents want to find high-quality products for their cats, and we are excited to once again collaborate with Martha Stewart to meet the expectations of our pet parents.”