Pet product review site launches today
NEW YORK Richard Thompson, former ceo of Meow Mix Co., has launched Zootoo.com, the first user-generated Web site designed to review and rate pet products and services, which went live today.
The site features a local service finder, a program to match volunteer skills with the needs of animal shelters, as well as reviews of pet products.
"Zootoo will create an entirely new proactive pet community. We intend to raise the bar for the pet industry and help pets and the people who love them by rating and reviewing products and services. Users will help other pet lovers make the right choices for their pets and Zootoo will identify issues -- like tainted pet food -- before manufacturers announce a recall," said Thompson.
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