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Payless supports breast cancer awareness with special earrings


TOPEKA, Kan. — Payless announced that it is supporting breast cancer awareness with the sale of a special earring set. Sales from the earrings, which cost $2 and are available in stores and online, will go toward helping Susan G. Komen for the Cure, the world's largest breast cancer organization and the largest source of non-profit funds dedicated to the fight against breast cancer.

"We are excited to continue to show our support for this important cause through our popular breast cancer awareness program," said LuAnn Via, CEO and president of Payless. "Our Embrace the Cause item priced at $2 allows just about everyone to join in the fight against breast cancer and demonstrates how just a small purchase can help raise millions of dollars to help save lives."

Payless will donate 100%of the net profits (at least $1 per earring set) of the item sales to Susan G. Komen, helping to support breast cancer research and community outreach programs. Over the past eight years, the Payless Embrace the Cause program has raised nearly $4 million donated to Komen and dedicated to the fight against breast cancer. Payless is proud to be a member of Komen's "Million Dollar Council."

The limited-edition earring set features two pairs of earrings – the first style features a light pink studded crystal-like stone and the other a silver-toned breast cancer awareness ribbon.

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