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Payless 'falls' for value with new shoe line

9/5/2012

TOPEKA, Kan. — Payless ShoeSource has unveiled its fall Incredible Value Everyday Collection -- a refreshed line with a range of footwear for women, men and children including dress, casuals and athletic styles at prices starting at $10 for kids, $15 for women, and $20 for men.



Key styles for women include career pumps featuring kitten, mid- and high-heels with exotic, nude patent and classic black uppers, colorful canvas sneakers, athletic styles, as well a range of flats in seasonally right colors such as cobalt blue, rich red and metallics along with popular handbag silhouettes. For girls, the line offers classic Mary Jane and saddle shoe styles, athletics and slip-on flats adorned with bow and ruffle treatments and featuring uppers in a range of colors such as purple, red and metallic silver with glitter finishing treatments. For men and boys, the Incredible Value assortment includes versatile lace-up and slip-on oxfords, dress styles, athletic and skate-inspired styles.



The "Incredible Value" collection is an ongoing program with evergreen products that continue to be offered season after season with refresh styles added throughout the year.



"Our new Incredible Value Everyday line boasts a wide range of styles for the family featuring everything from wardrobe essentials for women and moms like career pumps and casual flats, to closet staples for kids for school, play and special occasions, as well as styles for men," said LuAnn Via, CEO of Payless. "These prices are incredible -- everyday -- and that means shoppers don't need to wait for a sale to grab a great buy."


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