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Panasonic expands digital camera line with launch of LUMIX FX78

1/25/2011

SECAUCUS, N.J. -- Panasonic announced the launch of the LUMIX FX78. This digital camera, which is part of the LUMIX FX series, features a new Smart Touch operation on the large 3.5-inch 16:9 aspect LCD, allowing for intuitive touch operation, including Touch AF, Touch Zoom, Touch Shutter and Touch Playback, the company reported. The LUMIX FX78 also incorporates a new LEICA DC VARIO-SUMMARIT, 24mm ultra-wide angle lens that has a 5x optical zoom with F2.5 aperture.


The LUMIX FX78's Smart Touch Screen allows for the Auto Focus (AF) to be set by simply touching the subject on the LCD and a touch can even release the shutter, the company reported. Once locked on the subject, the LUMIX FX78 tracks the subject with the AF tracking function even if it moves. With the Intelligent Scene Selector in the iA mode, the FX78 automatically switches to the appropriate mode according to the subject touched.


"With its super-bright and wide-angle lens, the LUMIX FX78 is a high-performing digital camera that excels in image quality, producing exceptional full-HD videos and still photos," said David Briganti, senior product manager imaging for Panasonic Consumer Electronics Company. "With the new touch-screen operation, the FX78 is intuitive to use and allows the user to take a photo, track a subject and even touch-up a face with just the touch of the finger."


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