PacSun names new retail SVP

ANAHEIM, Calif. Paula Lentini has been hired as SVP retail, for Pacific Sunwear of California. In her new role, Lentini will lead all aspects of the company's PacSun stores including store operations, real estate, construction and loss prevention.

"Paula is a proven field leader with a great track record having most recently transformed 2,000 T-Mobile stores into regaining their number one ranking in JD Power's Retail Sales Satisfaction," said Gary Schoenfeld, president and CEO. "With more than 20 years of apparel retail experience, she has a unique blend of customer engagement, merchandising, and organizational development strengths that will be a great addition to our team at PacSun."

Prior to Pacific Sunwear, Lentini was VP retail sales and operations for T-Mobile USA and was responsible for leading their multi-billion dollar company-owned T-Mobile Stores and 15,000 associates. Prior to joining T-Mobile,she was a zone VP for several hundred stores for 7 years for Gap Inc. and Victoria's Secret Stores.