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Organic growth best for increasing market share


Organic growth initiatives come out on top (46%) when it comes to how to increase market share, followed by a mix of organic growth and M&A (22%) and primarily M&A (22%), according to a survey of 152 senior financial executives of global retail companies by KPMG International.

Forty-four percent of the retail executives believe that it is "very likely" that their companies will enter new geographic markets in 2011. As to how they will expand, 53% said by opening new stores, 39% said through additional distribution channels (including online), and 21% said through mergers and acquisitions.

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