Orange Leaf Frozen Yogurt taps former CiCi’s Pizza exec as new president

Oklahoma City -- Orange Leaf Frozen Yogurt announced the appointment of Geoff Goodman as its new president. Goodman most recently served as VP of brand excellence for Dallas-based CiCi's Pizza.



In his new position, Goodman will oversee operations, product development, brand management and franchise development. Reese Travis will remain CEO and focus on the company's strategic growth.



During his tenure at CiCi's Pizza, Goodman oversaw the development and operations of its nearly 500 corporate and franchise restaurants and reversed multi-year sales declines. Prior to joining CiCi's in 2007, Goodman was VP of operations & education for Rita's Water Ice and VP of operations for Buster's Real Ice Cream.