Boca Raton, Fla. - Office Depot Inc. has selected CoreMedia LiveContext software to help enhance the customer shopping experience for Officedepot.com by streamlining the collaboration between its online authors to ensure faster time-to-market for executing integrated campaigns. Late in 2014 and within a short period of time, CoreMedia LiveContext was integrated with the Office Depot product catalog, pricing information and front-end modules, providing business users with a single interface to access this real-time information and blend it with marketing content.
“As a global company, Office Depot, Inc. is continually seeking opportunities to improve the customer shopping experience on officedepot.com while optimizing the internal processes that support them,” said Richard Polly, senior director of e-commerce at Office Depot. “CoreMedia’s digital engagement solution was a natural fit for us due to its ease of integration into our existing systems and reduced time-to-market.”