NPD outlines popular houseware purchases

NEW YORK Stand mixers, waffle irons and slow cookers, topped the list of most “giftable” kitchen electronics this year.

According to The NPD Group, 27.4% of consumers surveyed purchased a stand mixer as a gift, the waffle iron followed at 26.5% and the slow cooker at 24%.

Dinnerware and home textiles were also a popular purchase this year. In the dinnerware category, holiday, Christmas tree and winterberry (in that order) were the most sought after patterns in terms of dollar sales. Popular items, in terms of unit sales, for the home textiles category were cloth napkins sets, dishcloth sets and tablecloths.