Nordstrom launches in-store pick up service

SEATTLE Nordstrom has introduced a "Buy Online, Pick Up In-Store" option for Internet shoppers. Customers can use the new tool to pick up select merchandise purchased through Nordstrom.com at a Nordstrom location of their choice.

Items currently available for purchase through the new service include women's apparel, men's apparel, women's shoes and cosmetics departments. Nordstrom plans to offer this service for all merchandise categories by September.

"We continue to find new ways to serve our customers better, no matter how they choose to shop with us," said Erik Nordstrom, president of stores for Nordstrom. "We've heard from our customers for some time now that they want this option and we're excited to be able to provide it for them."