Nike names Sprunk to newly-created vp for product position

BEAVERTON, Ore. Nike has announced that Eric Sprunk has been promoted to the newly-created role of vp for product. In this role, Sprunk will be responsible for all Nike brand product across the company’s footwear, equipment and apparel engines from design and development to manufacturing.

Sprunk has been with Nike for 15 years working in senior financial, product and global management roles. He will report to Charlie Denson, president of the Nike Brand.

“Eric is a seasoned leader who brings strong global management experience and a successful track record to this new, very important role,” said Denson. “Nike’s growth has been, and will continue to be, fueled by our ability to deliver innovative, superior products. Under Eric’s leadership, we look forward to extending Nike’s legacy of innovation and product excellence.”

Sprunk joined Nike in 1993 as finance director for the Americas region. During his 15-year career, he has held numerous financial and general management roles in the company’s Americas and European regions, culminating with his appointment as vp of global footwear in 2001. During his tenure, Nike’s footwear business has grown from $5.5 billion to $9.7 billion at the end of FY 2008.

Jan Singer will succeed Sprunk and has been promoted to vp of footwear. Singer joined Nike in 2004 and most recently served as vp of footwear sport culture. In her new role, she will be responsible for creating and executing Nike’s global footwear creation strategy.