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New rule will impact retail store signage in Quebec


Wal-Mart and other retailers who operate stores in Canada’s Quebec province are going to have make some changes to their store signage.

The Quebec government plans to modify the language laws of the province, where French is the predominant language, to add French to their exterior signage. Companies, however, will not have to change their trademarks.

"Thanks to this change, every person, whether driving on a highway, on a sidewalk, in an industrial area or in a commercial parking lot, will know they are in Quebec, because they will see French on the signs," Hélène David, acting minister responsible for the protection and promotion of the French Language, announced on Tuesday.

The province said the changes would also require that the added French words be well lit at night, CBC News reported. To read more, click here.

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