Neiman Marcus launches own mobile payment system
Neiman Marcus is taking omnichannel retailing to a whole new level by integrating payment technology into its already successful store app.
The NM Mobile Wallet is the first deployment of a mobile wallet capability created specifically for a retail card partner, enabling customers to quickly and easily make in-store purchases at Neiman Marcus Group stores without their physical credit card. Consumers can enjoy this simplified payment function with transaction authorization and information technology supported by Capital One.
"Neiman Marcus Group is excited to offer the latest in mobile payment technology to customers in all of our stores — Bergdorf Goodman, Neiman Marcus and Last Call," said Karen Katz, president and CEO of Neiman Marcus Group. "This mobile wallet technology allows our customers to simply download their Neiman Marcus or Bergdorf Goodman credit card information onto the NM App and shop without carrying their card. With the mobile wallet technology and our partnership with Capital One, we will continue to provide an industry-leading digital shopping experience that furthers our mission to provide a seamless, memorable experience in whichever channel the customer decides to shop."
To access the NM Mobile Wallet, consumers can download the NM App and pre-load their credit card information in the wallet. The NM Mobile Wallet accepts Neiman Marcus and Bergdorf Goodman credit cards, as well as other general purpose cards. At the time of purchase, customers can simply open the NM Mobile Wallet and generate a QR Code with a click of a button. The NM Mobile Wallet represents a new facet to the credit card partnership between the Neiman Marcus Group and Capital One.
"Capital One is committed to developing innovative technology to enhance the consumer experience," said Jimmy Cannon, Executive Vice President, Card Partnerships, Capital One."Our partners have an increasing need to meet customers' desire for mobile payment functionality and we are proud to offer a solution in the NM Mobile Wallet—the first mobile wallet designed exclusively for a retail card partner."