Monetate names CFO and COO

PHILADELPHIA — Monetate, a technology solution provider that allows online marketers to leverage Big Data to create personalized online customer experiences, has announced the addition of two senior executives to its leadership team. John Healy joined as chief operating officer and David Stetson was named chief financial officer.

“Attracting talented, high-energy executives like John and David is instrumental to our growth plans to power the digital marketing strategies of the world’s best-known brands,” said David Brussin, founder and CEO at Monetate. “Both John and David bring extensive experience, energy and insight to the company, and we are thrilled to have them on board.”

In his new role at Monetate, Healy leads sales, marketing and delivery operations, with particular emphasis on the company’s growth plan. He brings extensive e-commerce and digital experience. Previously, Healy was the Group CEO of GSI Marketing Services, an Ebay company, where he focused on providing strategic marketing services and comprehensive product solutions to help global enterprise marketers acquire new customers, convert more visitors to buyers and build brand loyalty. Healy also has held executive positions at DoubleClick, now a subsidiary of Google, Pepsi and Johnson & Johnson.

Stetson leads finance, human resources and operations, with particular emphasis on the design and implementation of systems that will enable the company to best manage rapid revenue, employee and customer growth. Prior to arriving at Monetate, he spent three years as CFO of Dealer.com, the most sought after automotive digital marketing solutions provider in the world. During his tenure, the company tripled revenue, employees and operating profitability.