Mobile wallet, services extends to four new countries

Samsung Pay is expanding its breadth.



Besides launching in Sweden and the United Arab Emirates (UAE), the digital wallet also kicked off an early access program in Hong Kong and Switzerland. The launches in UAE and Sweden are Samsung Pay’s first introduction in the Middle East and the Nordics respectively, Samsung said.



Samsung Pay users in Sweden and the UAE can also integrate loyalty and membership cards within their mobile wallets.



“Less than two years ago, Samsung Pay came to life in Korea with a simple mission: To empower customers with mobile payments that are simple, secure and available almost anywhere,” said Thomas Ko, VP and global general manager of Samsung Pay. “Today, Samsung Pay’s launches in different parts of the world demonstrate governments’ and consumers’ changing attitudes towards progressing to a cashless society.”



Samsung is also taking measures to further secure the service. For example, Galaxy S8 and S8+ smartphones now include iris scanning biometric technology that authenticates users before giving them access to Samsung Pay.



The mobile wallet is also now available on Samsung’s Gear S3 smartwatch in three additional markets: Russia, Sweden and the UAE. The service is already available in the United States, Singapore and Australia.



More custom services will be made available in respective markets shortly, the company said.