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Meijer to offer pet insurance

4/11/2008

JEFFERSONVILLE, Ind. Meijer is partnering with PetFirst Healthcare to offer pet insurance through more than 100 Meijer supercenters throughout the Midwest. PetFirst insurance covers routine care and medical procedures for dogs and cats, and is now offered through cards displayed on freestanding kiosks in the Meijer Pet Department.

"We're very pleased to offer Pet Insurance to our Meijer customers," said Greg Hill, pet department buyer for Meijer. "Our pet department has evolved through the years to provide our customers with the wide variety of offerings demanded by today's "pet parents." Adding PetFirst allows us to expand the one-stop shopping experience for our customers with pets.

PetFirst will cover routine pet expenses such as annual exams, prescription flea control, behavior training, spay/neuter services, diagnostics, heartworm protection, teeth cleanings and vaccinations, as well as surgeries, x-rays or hospitalization that result from illness or injury. Pet owners can recoup up to 90% of veterinary costs through PetFirst and Family Plans are available for households with multiple pets.

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