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McDonald’s accepts Softcard mobile payments in U.S.

10/28/2014

Oak Brook, Ill. -- McDonald’s is collaborating with mobile commerce provider Softcard. Customers will now be able to tap and pay both in-restaurant and in the drive-thru lane at all U.S. McDonald’s locations, marking the largest deployment of NFC-based mobile commerce in drive-thru.



Softcard is a free app that combines payments, offers and loyalty. McDonald’s customers can download and use Softcard today on more than 80 mobile devices across AT&T, T-Mobile and Verizon Wireless. Through its use of the contactless EMV global standard and SmartTap mobile commerce technology, Softcard enables payments, offers and loyalty redemption through a simple tap.



“We are pleased to announce this national launch after a successful pilot program that began in 2013. Our work with Softcard further reinforces McDonald’s commitment to customer service and convenience,” said Anja Carroll, VP of media and consumer connection for McDonald’s USA. “By collaborating with top brands in the mobile payments and commerce space, we’re able to deliver a more meaningful experience to our customers that includes greater speed, ease and value.”
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