Martin named senior vp at Lane Bryant

BENSALEM, Pa. Charming Shoppes announced that Debbie Martin has been appointed senior vp of product design and development, for the company's Lane Bryant brand, effective immediately.

Debbie Martin has extensive and notable experience in the field of product development and design for women's fashion apparel. Most recently, she served as the vp of product development for Chico's FAS.

Brian Woolf, president of Lane Bryant commented, "Debbie's appointment as our senior vp of product design and development signals our commitment to alter our current business model to a vertical product design business model. Her addition will expand the scope and capabilities of the PD leadership role, in an effort to best position us as America's leading specialty women's plus apparel brand. She has garnered a strong reputation as a talented senior fashion executive with an impressive track record of redirecting brands in order to maximize market share and profitability, and we look forward to her contributions at Lane Bryant."